Antler – Ready When You Are
Famous British luggage brand Antler chose full livery Taxi Advertising to raise awareness of their ‘Ready when you are’ promotional campaign to market themselves as the perfect travel partner.
Target Audience
Culturally Diverse, high net worth ABC1 Audience. City business people, shoppers, commuters, and leisure seekers in the Capital of the UK.
Media Types Used
Full Livery Taxi Advertising
Client comments:
“We are very proud of our heritage and the London Taxi is a true British icon which fits well with our ‘British-ness’. Branding the cabs also reflects our brand proposition as the perfect travel partner. The campaign has been well executed by London Taxi Advertising and the vehicles look striking with the red and white livery giving us great presence in and around London.”
Christine Gainsley
