Competition in the London taxi market is fierce, with apps such as Uber and Hailo significantly changing the industry in recent months and increasing pressure on drivers of the traditional London black cab.

Mobile taxi app Uber has made the headlines once again in the past few days, with a number of Californian taxi firms suing the company for false and misleading advertisements regarding the safety of its service.

London residents, commuters and tourists will find it easier to flag down one of the city’s iconic black cabs in the near future, as Transport for London announced that an additional 100 taxi ranks will be installed, bringing the total across London to 600 by the year 2020.

Google and Uber could be about to go head-to-head in the race to develop driverless taxis after it was confirmed that both companies are to invest heavily in the technology.

LTA is coordinating a full livery campaign for the Falkland Islands Tourist Board.falklands

London Taxi Advertising and the Austrian National Tourist Office have been surprising London’s commuters with the chance to win a holiday of a lifetime – as well as a cab journey to remember.

As the battle of the city taxis heats up, Addison Lee – Europe’s largest minicab firm, is using a digital and press campaign to position itself as the business-class taxi service.

An Essex-based chartered surveying practice has launched a branded full livery taxi campaign in London.

Global legal services provider, Mayer Brown, has launched a city-based taxi advertising initiative with London Taxi Advertising.

ChunkyChips, a leading communications and telecoms provider, is driving business forward thanks to a full livery taxi campaign from London Taxi Advertising.

Garmin Europe Ltd has appointed London Taxi Advertising to launch a nationwide advertising campaign.sat

Cancer Research UK has utilised taxis  through  London Taxi Advertising to help launch two localised taxi campaigns.

We live in a society where shoppers’ faces fall aghast when unable to pay by card in a shop. Contactless card payments are becoming the norm, and gone are the days of spare change – people now don’t blink at popping a packet of chewing gum on the debit card.

Macmillan Children’s Books has partnered with London Taxi Advertising to launch a taxi that every child and parent is going to want to travel in this summer.

Standard Bank, Africa’s largest bank by assets and earnings, is using a taxi superside campaign to promote its corporate and investment banking business in London.

London Taxi Advertising and BWP Group have collaborated to execute a taxi advertising campaign for VIKING Mowers, part of the STIHL Group.

Striking Viking Mowers fully wrapped taxis are taking “that fresh-cut feeling” to the streets of London, in an advertising campaign that will run throughout the summer months.

Digital hearing aid specialist – Hidden Hearing, is launching a multi-format taxi campaign across the capital with London Taxi Advertising.

Australia wine producer Oxford Landing Estates is launching a major advertising campaign with London Taxi Advertising.

Indonesia Investment Promotional Centre is working with London Taxi Advertising to launch a fleet of branded taxis promoting the country’s investment opportunities.

The British Red Cross has partnered with London Taxi Advertising to launch an emotive marketing campaign using London’s iconic black cabs.