Interesting Stats
- 25
- branded taxis in London
- 8.6m
- to target in London
- 80%
- notice new taxi ads
Samsung
World famous technology brand
Campaign Summary:
- Full livery taxi campaign with tech giant Samsung
- Brand promoting new QLED TV
- Campaign in partnership with PRC Direct entertainment store
- Taxis enhanced with interior branding
LTA Launches New Samsung Cab Campaign
London Taxi Advertising is delighted to be working with one of the world’s most famous technology companies, launching an impactful new full livery advertising campaign with Samsung.
A fleet of 25 fully wrapped cabs will be on show around the UK’s capital city, promoting the brand’s new innovative QLED televisions.
The campaign has been coordinated in partnership with PRC Direct, a well-known London entertainment store now selling the “the next innovation in TV.”
The taxi campaign has been enhanced by interior advertising in the form of tip seats and branded receipt pads, allowing Samsung to target those passengers travelling on board the iconic London black cab.
To discuss what a full livery taxi campaign could do for your brand, business or product, get in touch with the team at London Taxi Advertising today.