Interesting Stats

495K
University Applicants in the North of England
25+
Taxis used
1 Month
Campaign duration

Manchester Metropolitan University

Your Journey Starts Here

Campaign Summary:

  • Taxi advertising campaign with the Manchester Metropolitan University
  • Targeting both College leavers and young adults though-out the north west
  • Eye-catching superside ads travelled across both Liverpool and Manchester
  • Millions expected to attend the upcoming event

MMU Targets potential Students in Liverpool & Manchester

LTA has partnered up with Manchester Metropolitan University (MMU) to take their message to the streets of Liverpool and Manchester utilising the very effective Taxi Super-side format in order to raise awareness of the plethora of courses available to potential students looking to enrol in 2017.

A series of eye catching creative was used to promote the university during November which is a busy time for universities as they try to rush potential customers through the door and on to the books. Each creative combined striking solid colours with images depicting courses for a variety of disciplines ranging from Cinematography to Chemistry and accompanied by the strap line “Your Journey starts here”.

Supersides are a fantastic way to target large segments and diverse audiences, offering unrivalled coverage and huge brand exposure at competitive prices.

To see what taxi advertising could do for your brand this year, contact London Taxi Advertising today.