Rotana Taxi Full Livery Campaign

London Taxi Advertising has deployed a fleet of branded taxis across the capital for Rotana – the leading hospitality management company with hotels in the Middle East, Africa, South Asia and Eastern Europe.


The full livery taxis advertise Rotana’s “superb hotels and resorts” with a simple and stylish design, featuring the company’s logo and contact information.


With London a key hub for tourists, travellers and business-people, the city’s iconic black cabs make the perfect advertising format for Rotana to target key consumers across a vast area.


The high visibility and prominence of London taxis result in audiences both on the street and on the road being effectively targeted with a brand’s message – in this instance, encouraging consumers to book with Rotana.


Rotana Full Livery Campaign